Most Irritating Advertising

     After listening to ad after ad after ad, ad nauseum......all ending with "and the ad council", this writer decided to look at that entity.

     "Behind each campaign is an issue expert: a non-profit organization or government agency. They are on the front lines, dealing with important issues ranging from child abuse to the environment. Learn about each organization and how to contact them if you would like to have more information or to get involved." If anyone is interested in looking at the many organizations, corporations and non-profit groups that use the 'ad council' - the address is listed here. This 'council' exists on donations from advertisers. Our government is using our tax dollars to bombard us with ads (some supposedly advisories) that end "it is the law". Are any of our readers annoyed by the crass use of children on the air or on TV promotions? Some amount to child abuse in the dialogue- parents 'using children', gross exagerations to 'get a point across'.
www.adcouncil.org/org

     "Primary Activities
     The Ad Council is a private, non-profit organization that marshals volunteer talent from the advertising and communications industries, the facilities of the media, and the resources of the business and non-profit communities to deliver critical messages to the American public. The Ad Council produces, distributes and promotes thousands of public service campaigns on behalf of non-profit organizations and government agencies in issue areas such as improving the quality of life for children, preventative health, education, community well being, environmental preservation and strengthening families." [ATG finds it very difficult to find these ads improving the quality of life, or much else. The above paragraph is copied from the Ad Council Home Page]

     On to the next most irritating ads - where the ending of each is some fine print being read at warp speed, totally incomprehensible to most and absolutely unnecessary. The businesses advertising this way do NOT get my business. Ever! Yelling out an ad is equally in poor taste and makes it sound like a used car salesman of the old days, (still out there) not to be trusted. These are trying to convince the public that they have the answer and all you have to do is come in to see the latest gimmick.

     Television stations must be making millions on advertising! After about eight minutes of a program we are treated to 13+ ads, so that by the time they are done the theme of the program is long lost. If programs need that many ads to survive perhaps they should do something about the content, the majority of which are no longer worth watching. This writer has just about worn out the mute button. The OFF button also works very well and is used often.

     Just heard another of those... 'and the ad council' ads on the radio. Guess it is time to turn that off and get back to work. Start paying attention to the content and approach used in these ads. Remember....your tax dollars at work...when the government donates millions to ....'and the ad council'.